Ruby Frances Bridal: Wedding Dress Shopping During COVID-19

We have been busy working in the background on shop policies and procedures to make our environment as safe as possible for all brides, customers and staff. In line with government guidelines our shop policies and procedures are outlined below:

  1. STAFF TRAINING AND CERTIFICATIONS – owners Katie and Sophie are fully informed of the legislation and requirements in order to operate as safely as possible for our staff and customers.

  2. RIGOROUS CLEANING ROUTINES – we will be deep cleaning, spraying and sanitizing the shop before we open, between appointments and every evening. We will also be sterilizing each dress after it has been tried on after an appointment.

  3. PRIVATE APPOINTMENT SLOTS – we run strictly by appointment only and have a locked door policy to manage visitors and keep you safer in store. We will also be opening with limited appointment slots to leave plenty of time in between appointments for cleaning.

  4. ANTIBACTERIAL PROVIDED – we will have 3 sanitization areas set up around the shop with antibacterial and extra PPE. Staff and customers should use antibacterial at the beginning and end of appointments, and are encouraged to do it throughout also.

  5. FACEMASKS ARE NOW OPTIONAL – face masks are now optional for the bride and her entourage. Staff will continue to wear masks, as advised, where appropriate and at a customers request. We understand each customer will have individual requirements so are happy to do whatever makes the brides and her guests feel most comfortable.

  6. MAXIMUM 5 GUESTS ALLOWED PER BRIDE – we ask that all brides bring a maximum of 5 guests (who can be from multiple households) to comply with our health and safety guidelines. Please note our shop comfortable seats up to 3 guests so if you are planning on bringing more we would be grateful fi you could let us know in advance. However if you wanted to involve more people, you can bring the rest of your bride tribe virtually via facetime or zoom; we have complimentary Wi-Fi for this.

  7. 1 GUEST FOR DRESS FITTINGS - to keep our seamstresses as safe as possible we ask that our brides attend their fittings either solo or with 1 VIP guest. As we have more staff in the shop for fittings we can only accommodate a maximum of 1 extra guest.

  8. HEALTH CHECKS – we ask all customers to rearrange or cancel an appointment if they or any of their guests feel unwell, and we ask staff to do the same. We will not be able to conduct the appointment if anyone has any COVID symptoms.

This is an ever changing situation, so we will update our procedures and protocols accordingly as and when we will need to. Our main priority is, and always has been, to give brides a memorable, unique and most importantly enjoyable experience in store with us, so we promise to make it as special as possible for you despite all the changes we are currently implementing.

*PLEASE NOTE THAT AS THE SITUATION EVOLVES THESE PROCEDURES ARE SUBJECT TO CHANGE*